A hidden gem in Notting Hill since 1998, The Jacksons, co- founded by costumer designer Louise Jackson ( and back then, also by her sister Joey Jackson). A desire for a stage with props led to a shop where dressing up is not just for the young and colour is obligatory.  

The boutique is full of bright clothes, jewellery, gifts and homewares - one of the original lifestyle boutiques in Notting Hill with brands from around the world. 

As the shop has evolved over the years, it has grown to represent a spirit of uniqueness and sustainability that goes beyond fashion trends. 

 Time spent in the shop is not just for browsing the rails of colourful clothes, reading our clever word jute bags or even looking up at the entertaining papier mache animal heads that are hanging, but it is a place where dressing up is encouraged , conversations are started, advice is given if wanted and relationships are built. 

 Customers are often surprised by what they buy, but are always, and more importantly, confident in how they feel in the clothes and what they are communicating when wearing them.